Simultaneous Multi-City Flash Mob Activation

In a bold and energetic celebration of summer, Entertain X brought the spirit of Yas Island in Abu Dhabi to life with a series of high-energy, choreographed flash mobs across two major GCC cities—Riyadh Gallery Mall in Saudi Arabia and The Avenues Mall in Kuwait.

On the same day, in two countries, two dedicated teams of professional and young local dancers performed a vibrant routine set to Yas Island’s iconic track. The flash mobs were designed to surprise, entertain, and spark curiosity—encouraging audiences to engage with the Yas Island brand through movement, music, and joy.

From bustling mall corridors to packed atriums, unsuspecting shoppers were treated to a show full of upbeat choreography, local talent, and immersive summer energy. Entertain X managed every detail of this simultaneous activation—from talent casting and choreography to location logistics, and content capture.

This GCC-wide moment united communities and spotlighted Yas Island Abu Dhabi as the go-to destination for fun, adventure, and unforgettable memories.