500+ Performances | 6 Month Live Entertainment Programme

Entertain X (formerly Living the Dream Entertainment) proudly served as the official entertainment partner for DP World throughout Expo 2020 Dubai, delivering a dynamic and high-energy live performance program that ran for the full six-month duration of the global event.

Tasked with energising the DP World Pavilion and surrounding Expo site, Entertain X brought together international professional dancers, young local talent, and immersive crowd experiences to engage audiences from all over the world.

The goal: to celebrate cultural diversity, youth empowerment, and DP World’s global brand through dance, music, and interactive performances.

The project began with a 3-month preparation period, followed by 6 months of non-stop delivery—an ambitious and fast-paced undertaking that required seamless planning, creative direction, and operational excellence.

Highlights:
* 500+ dance performances delivered across Expo’s main stages and roaming activations
* Interactive audience participation—with global guests joining dancers in real-time
* 100+ young dancers cast from local auditions and trained to perform in professional shows
* International professional dancers cast and contracted from the UK for 6-month residencies
* DP World employee engagement included team-building workshops and surprise appearances in select performances
* Final Closing Ceremony show inside the DP World Pavilion featured local singers and a custom-choreographed performance by our dancers

This long-term entertainment program celebrated creativity, cultural connection, and Expo’s core values—delivered with energy, consistency, and impact.