About
Entertain X is AN AWARD-WINNING creative entertainment agency, based in Saudi Arabia and the UAE.
At Entertain X, we fuse bold creativity with cultural insight, to turn concepts into unforgettable experiences.
Our expertise spans a wide range of entertainment solutions, meticulously crafted to engage, inspire, and leave a lasting impact on audiences.
With deep regional understanding and a global creative network, we fuse storytelling, innovation, and artistic excellence to bring visionary ideas to life.
OUR Journey
Entertain X was born out of the UK and is now proudly based in Riyadh and Dubai.
We’re committed to shaping the future of live entertainment—across the Middle East and beyond.
Our Approach
Local understanding. Global excellence. Limitless creativity.
At Entertain X, we collaborate closely with our clients to understand their vision and elevate it beyond expectations.
From the first spark of an idea to the final spotlight, every detail is crafted and delivered with purpose, passion, and precision.
We don’t just deliver entertainment—we create wow moments that stay with you forever.
OUR mission
To shape the future of entertainment—
one unforgettable experience at a time.
We exist to deliver bold, boundary-breaking work that moves people, brands, and culture forward.
OUR CLIENTS & PROJECTS
A WORD FROM OUR CEO
What began as Living the Dream Entertainment in the UK in 2006, expanding to the UAE in 2020 and Saudi Arabia in 2023, we’ve now reimagined the company as Entertain X—and this is our boldest chapter yet.
This journey has been fuelled by passion, creativity, and relentless ambition. This isn’t just a business—it’s a lifelong mission to create magic through entertainment.
I’m incredibly proud of our team, the unforgettable projects we’ve brought to life, and the clients and partners who’ve trusted us along the way.
We’re just getting started—and I’m so excited for what’s next!
If you’re ready to create something extraordinary, I’d love to connect.
ZOE JACKSON MBE
CO-Founder & CEO
